Corporate research

Gather insightful data and support parent groups

If you need to conduct a survey with parents you really should conduct it with us. Why? Because our research partners are schools and charities so by placing your research with us you are supporting local parent groups and schools. At no extra cost and reaching parents that are usually much more difficult to access. Our research partners work with us to distribute surveys and we pay them for each survey they return. It is a great way for them to raise funds and for our clients it means they can gather data from parents who are not ‘over researched’.

Focus Groups

We can also recruit and facilitate focus groups using our specialist knowledge of the parenting sector to make sure you get robust findings to help with research and development, PR or CSR.

Whatever your research request, contact vicki@parentfocus.co.uk to discuss how we can help.

Quality time

Center Parcs asked Parent Focus to find out from families what constituted ‘quality time’. We ran focus groups with parents and conducted a poll to work out what families enjoyed. The results enabled them to develop even more family-friendly holidays.

“We have learnt a great deal from the study and will be making changes across our business in response to the results.”
Martin Dalby – Chief Executive, Center Parcs

Click here to download a copy of the report